These 10 hours could make or break your startup

Research shows that great sales leaders are the accelerant for top-line growth. Sales Manager Academy is built to develop the essential coaching and pipeline management skills that make sales managers true leaders.

Learn More

Sales Manager Academy is designed with startups in mind.

Here's what you get with Sales Manager Academy

  • Training on your time

    10 hours of online content you can access at your own pace, across devices

  • Practical application

    Practical exercises that are tailored to sales situations you encounter every day

  • Best practices

    Best practice frameworks and templates to support your day-to-day business

  • Access to expertise

    Live webinars with Fuel experts and experienced sales leaders

Course Details


A high-performing sales team needs effective leadership. In this digital course, you will learn to better:

  • Analyze

    Diagnose team performance individual by individual

  • Plan

    Develop a tailored action plan based on the needs of each team member

  • Measure

    Focus your team on the right metrics to move the business

  • Communicate

    Communicate and interact with others more passionately

Course Details

Pipeline Management

How do you successfully predict and achieve your sales goals? Through better pipeline management. In this digital course you’ll learn to better:

  • Leverage data

    Ensure a higher quantity and quality of leads

  • Coordinate

    Effectively manage communication, coaching, KPIs, and regular reviews

  • Filter

    Identify bad deals faster

  • Connect

    Deepen customer relationships

  • Up-sell

    Detect opportunities to cross-sell or up-sell


Get the training and tools that turn sales managers into sales leaders.

With Sales Manager Academy, we were able to integrate the learnings into our daily work to see impact immediately.

Past participant (2018)

Your sales leadership journey starts today

Talk to Us

Not quite ready to commit? We're happy to talk to you to help determine whether Sales Manager is right for your company. Fill out our contact form and we'll follow up to set up time to talk.

Get in Touch

McKinsey uses cookies to improve site functionality, provide you with a better browsing experience, and to enable our partners to advertise to you. Detailed information on the use of cookies on this Site, and how you can decline them, is provided in our cookie policy. By using this Site or clicking on “OK”, you consent to the use of cookies.