What will customers pay for? How can we improve the design to meet their needs? Design to Value (DTV) is a data-driven approach to product development that enables companies to answer these questions, accelerate growth, and reduce costs.Get In Touch
Fuel helped a fast-growing B2C company identify $3 million in p.a. savings by helping them design better packaging. Imagine the additional fuel for growth a company can generate if the savings identified for packaging are captured across all the physical goods a company makes or buys, while simultaneously better addressing customers’ needs.
Fuel develops unique buyer insights and personas using world-class research techniques and access to a broad range of consumer insights.
Fuel has access to the expertise of over 350 researchers, designers and engineers globally, ensuring you get access to best practices in designing for cost and customer value.
Our access to detailed cost data helps determine how to reduce costs and environmental impact while increasing product design value where it matters most to your customers.
Execution and Scale
We speed up execution using our advanced analytics tools and know-how so you get results faster from the design choices you make.