Do you know how your Customer Lifetime Value/Customer Acquisition Cost compares to startups in your revenue range?
About your company
Select your revenue range and enter your metrics below to see where you stand.
Your CLTV/CAC ratio is low, and this suggests you may not be getting enough value for your marketing and sales spend. Most often, a successful strategy to address this includes a program to reduce churn and improve sales and marketing efficiency. SaaSRadar can help you figure out which levers will be most effective for you.
Most SaaS companies like you are in a similar range, meaning they meet typical expectations for a return on marketing and sales spend. But one metric never tells the whole story, SaaSRadar can help you get deeper with over 50 metrics to identify the biggest opportunities to accelerate your growth.
While this suggests your return on marketing and sales spend is better than most, it's not all good news. If your ROI is too high, you may be leaving safe opportunities to grow much faster on the table. SaaSRadar's 50 different benchmarks can help you identify what those might be.
The depth of analysis in SaaSRadar is far beyond any other benchmarking we've performed.
CFO, SaaS startup with $50-100 MM ARR
Fuel helped me see a much clearer path for our next stage of growth.
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